Launched in 2005, Perspectrum is an Integrated Marketing Communications (IMC) consultancy that offers innovative communication solutions based on a cohesive and integrated approach. Perspectrum fills in the gap of IMC, by focusing and addressing the M of IMC.

Their delivery is built on Consumer Insights & Market Intelligence, backed by primary & secondary research. Their processes and proprietary tools utilize only those disciplines of communication that are relevant, make significant contribution and have the best impact on the consumer.

Perspectrum has undertaken several consultancy projects for clients like Idea Cellular, Asia Motor Works, Goldiam International, Himalayan Ski Village, Zicom, Nissan LCV, Hero Honda, Ajmal Group, Utsav, etc.

Perspectrum's approach is to provide an end-to-end consultancy service which spans from understanding client's business vision to understanding the product dynamics to consumer analysis to creating an optimal IMC solution. With this 360 degree approach, backed by a team of cross-vertical, multi-talented professionals and their proprietary IMC tool - 'Perspectrum Thrust', they offer the very best IMC solution to their clients.



Perspectrum Thrust is a proprietary evaluation tool (certified by Ernst & Young) that gives the client's brand an integrated communication thrust. This tool in modular in nature and can be implemented in totality or in parts.

Rajiv Lal, Chief Executive Officer
Evarist Rego, Chief Operating Officer

Corporate Office: P2, Level 3 B, Raghuvanshi Estate,
11/12, Senapati Bapat Marg, Lower Parel,
Mumbai 400 013.
Tel: +91 - 22 - 30448400
Fax: +91 - 22 - 2491 1281
Website: www.perspectrum.biz

Media Contact: rajiv@perspectrum.biz
evarist@perspectrum.biz